Swapping the HotHouse for the country house

I caught up with HotHouse Interactive founder Simon Van Wyk today. HotHouse is one of Australia's oldest and most respected web development agencies, having weathered the storm of the dotcom era and established itself as an award-winning web development agency. After 13 years at the helm Simon's has taken what he describes as a sabbatical from HotHouse to work on a new business, OurPatch, which is bringing localised search services to regional Australia. Simon's a great guy to catch up with because he brings a level-headed pragmatism to much of what is happening in the online space, having resisted the urge to grow HotHouse rapidly - a path which has undone many of its competitors. It will be interesting to see now whether this new venture has the same longevity.